Here are some of the questions we should ask ourselves before designing or drawing up anything...
OBJECTIVES OF THE LANDING PAGE
What is the main objective of the landing page? Are there any secon... Continue reading
We have been saying it for ages now: so far we have conceptualised, designed and developed silly websites. Websites offering the same face every time we open them, websites that do not recognise us or... Continue reading
Although I am not a fan of online advertising, I understand that it can be a vehicle for generating traffic. From my wealth of experience, I have identified 15 keys to designing and creating campaigns... Continue reading
There are many factors ? generally external (at least for the Internet manager) ? which condition our online conversion ratios and that can help us understand the significant differences between secto... Continue reading